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Base Year
Historical Year
Forecast Year
Value in AUD Million
2024-2032
Australia Shaving Market Outlook
*this image is indicative*
Based on product type, trimmers lead the Australia shaving market by providing hassle-free grooming solutions that offer convenience. Modern trimmers cater to individuals with sensitive skin by integrating features such as hypoallergenic blades and skin guards, protecting against allergens and irritation. Additionally, they offer all-in-one grooming solutions by including features for trimming ear hair and body hair. The beard moisturizers help moisturize the skin underneath the beard to protect it from irritation. In September 2023, Gillette launched a new shaving range designed for use in men’s intimate areas.
The development of the Australia shaving market is driven by several factors. Brands are increasingly adopting sustainable practices to reduce environmental impact, such as using biodegradable handles and recycled packaging. Additionally, technological advancements like precision sensors and vibrating blades are enhancing efficiency and comfort during shaving. There is also a growing popularity of multifunctional shaving products that serve multiple purposes, such as combining shaving cream with moisturizer. The market is embracing an inclusive approach by making shaving products gender-neutral, ensuring that shaving is accessible to all genders. Furthermore, customisation of products according to specific consumer preferences is becoming increasingly prevalent.
Australia Shaving Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product
Market Breakup by Price
Market Breakup by End Use
Market Breakup by Distribution Channel
Market Breakup by Region
Supermarkets and hypermarkets hold a major share of the Australia shaving market by providing a convenient shopping experience, a wide selection of products, competitive pricing, and a customer-centric approach that appeals to a broad range of consumers.
The growth of the shaving market is fueled by natural and organic ingredients, multifunctional products, sustainable practices, technological integration, customisation, and gender-neutral products.
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
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The market was valued at AUD 507.94 Million in 2023.
The market is projected to grow at a CAGR of 4.04% between 2024 and 2032.
The revenue generated from the shaving market is expected to reach AUD 725.46 Million in 2032.
Based on the product, the shaving market is bifurcated into pre-shave cream, razors and blades, beard moisturiser, trimmers, and after-shave emulsion.
Key players in the shaving industry are Make My Shave Pty Ltd., L’Oréal Australia Pty Ltd. (Kiehls), Hoot Ventures Pty Ltd., My Skincare Manufacturer Pty Ltd., Oscar Razor, and Scruffy Fella, among others.
Based on price, the shaving market is divided into mass and premium.
Based on the end use, the shaving market is bifurcated into men and women.
The market is broken down into New South Wales, Victoria, Queensland, Australian Capital Territory, Western Australia, and others.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
Report Features | Details |
Base Year | 2023 |
Historical Period | 2018-2023 |
Forecast Period | 2024-2032 |
Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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Breakup by Product |
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Breakup by Price |
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Breakup by End Use |
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Breakup by Distribution Channel |
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Breakup by Region |
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Market Dynamics |
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Competitive Landscape |
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Companies Covered |
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