Australia Residential Rental Market Size, Share, Growth Analysis Report and Forecast Trends (2024-2032)

Australia Residential Rental Market Trends

The Australia residential rental market is experiencing strong demand, especially in major cities, resulting in high occupancy rates and consistent income for landlords. Properties generally appreciate, offering long-term financial benefits. Furthermore, landlords can take advantage of tax deductions and competitive rental yields, boosting overall profitability and investment potential. According to the ABS, access to suitable and affordable rental housing is crucial for the well-being of renter households. The 2021 Census revealed that nearly 30 per cent of all households rent in the private market, a share that has increased over recent decades. Currently, rents in both public and private constitute about 6 per cent of the CPI basket, making it the second-largest expenditure category driving the Australia residential rental market revenue.

Renting offers tenants, the flexibility to relocate for job opportunities or lifestyle changes without long-term obligations. With lower initial costs, it becomes an attractive choice for those not ready to buy a home. Landlords handle maintenance, improving the tenant experience, while a variety of property options cater to different lifestyles and budgets. According to the Department of Home Affairs, in 2022–23, there were 142,344 skill stream visa places allocated, which is an increase of 53,281 from the previous year. This total included 35,000 employer-sponsored places, as many migrants seek short-term accommodations while looking for permanent housing, thus contributing to a vibrant short-term rental sector.

Australia Residential Rental Market Growth

The Australia residential rental market is flourishing due to increasing demand in key regions, resulting in higher rental prices and better returns for landlords. Additionally, the market features a wide variety of properties, from apartments to single-family homes, catering to diverse tenant needs and lifestyles. According to the Department of Home Affairs, in 2022–23, there were 3,818,495 visitor visas issued, a rise of 2,686,605 compared to the 1,131,890 visas granted in 2021–22. This included 3,377,219 tourist visas and 441,276 business visitor visas, impacting the Australia residential rental industry revenue as tourists seek short-term accommodations, increasing demand for vacation rentals and platforms like Airbnb, benefiting property owners.

Government policies and incentives promote growth in the Australia residential rental market by encouraging new developments and affordable housing. Additionally, technological advancements streamline property management, improving efficiency for landlords and tenants. The surge in short-term rental platforms further diversifies options for renters and generates new revenue streams for property owners. The Residential Tenancies and Rooming Accommodation and Other Legislation Amendment Act 2024 introduced key changes. These included limiting rent increases to once a year, banning rent bidding, capping rental bonds at four weeks' rent, requiring two payment methods, and mandating the prompt transfer of utility bills to renters.

Australia Residential Rental Market Insights

• According to the Australian Bureau of Statistics, the value of new residential construction in January 2024 increased by 19.4%, reaching $7.14 billion.
• Australia's construction sector contributes around $162 billion annually to the economy, representing about 10% of the GDP, as indicated by industry reports.
• The ABS reports that rental properties in regional areas comprise more than a quarter of all rental properties, with 10% of households renting in these regions.

Industry News

March 2024

Sentinel Australia received approval from the State Commission Assessment Panel for its transformative multi-million-dollar build-to-rent project at Bowden. Located at the corner of Third and Gibson streets with prime access to Bowden Town Park, the 240-apartment building was designed for renters, offering a sustainable and premium living environment.

April 2024

The Allan Labor Government in Victoria outpaced other states in build-to-rent projects. Minister for Planning Sonya Kilkenny celebrated the completion of the largest build-to-rent development in South Melbourne’s Fishermans Bend. The Gladstone Street project by Greystar Real Estate Partners included 700 apartments, set to accommodate approximately 1,500 renters.

Australia Residential Rental Market Drivers

Shift Towards Sustainable Living

The Australia residential rental market is experiencing a boost as sustainability becomes a prominent trend, with a rising demand for eco-friendly and energy-efficient properties. Landlords and developers are increasingly emphasizing sustainable building practices, utilizing renewable materials, energy-efficient appliances, and green technologies. Tenants are actively looking for homes that minimise environmental impact and reduce utility costs, which is shaping property design, renovations, and investment strategies, boosting the growth of the Australia residential rental market. As awareness of climate change grows, properties with sustainable features are becoming more sought after, changing the marketing of residential rentals. In April 2024, a real estate affiliate of Japan's Sumitomo Corporation established an A$1.2 billion ($790 million) joint venture with Brisbane's Cedar Pacific to develop rental housing in Australia. Sumitomo Forestry, known for its expertise in housing and wood products, has teamed up with Cedar Pacific, which specializes in build-to-rent homes, to create more sustainable housing options using cross-laminated timber.

Technological Integration

The Australia residential rental market has significantly enhanced its efficiency through the integration of technology for both landlords and tenants. Property management software and online rental platforms have made it easier for landlords to manage properties while helping tenants find suitable accommodations. Virtual tours, digital leasing agreements, and online payment systems have become more common, improving the renting experience overall. Additionally, data analytics tools allow landlords to make informed decisions about pricing and tenant preferences, affecting the residential rental demand growth. Platforms like RentBetter and HomeLoop have emerged to streamline property management, enabling online rent collection, maintenance requests, and tenant communication. Furthermore, innovative energy management systems, such as those from JET Charge, help homeowners monitor their energy consumption in real time, promoting sustainability and cost savings.

Opportunities in the Australia Residential Rental Market

Growth of Short-Term Rentals

The Australia residential rental market is being transformed by the rise of short-term rental platforms like Airbnb. Many property owners are choosing short-term leases to take advantage of tourist demand, especially in popular areas. While this trend creates new revenue opportunities for landlords, it also raises concerns about housing availability for long-term residents. In response, some local governments have started to implement regulations aimed at balancing the interests of short-term rental operators with the need for affordable housing. The Australia residential rental market dynamics and trends are being influenced due to the popularity of short-term rentals that affect market conditions, rental prices and the variety of available properties. According to the Australian Trade and Investment Commission, Australians represent about 75% of total annual tourism spending and make over five domestic overnight trips each year. By 2028, expenditure on annual domestic overnight and day trips is projected to reach A$132 billion and A$40.5 billion, respectively. This increase in tourism sector is driving the growth of the Australia residential rental market, particularly for short-term rentals in destinations like Sydney, Melbourne, and the Gold Coast, where platforms such as Airbnb and Stayz provide a variety of accommodation options for visitors.

Market Restraints

The Australia residential rental market faces several restraints, including regulatory challenges that limit landlords' flexibility and increase operational costs. Rising rental prices have made housing less affordable, particularly for lower-income households. Economic uncertainties can impact tenants' ability to pay rent, leading to higher vacancy rates.

Increased competition from short-term rental platforms complicates the landscape for traditional rentals. Additionally, changing tenant preferences towards more space and suburban living creates market imbalances. Rising maintenance costs and environmental concerns also pose challenges.

Australia Residential Rental Industry Segmentation

“Australia Residential Rental Market Report and Forecast 2024-2032” offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

• Apartments and Condominiums
• Landed Houses and Villas

Market Breakup by Region

• New South Wales
• Victoria
• Queensland
• Australian Capital Territory
• Western Australia
• Others

Australia Residential Rental Market Share

By Type Analysis

The Australia residential rental market is flourishing, with apartments and condominiums providing affordable housing options that appeal to a wide range of tenants, including students and young professionals. With maintenance managed by property management, renters enjoy a stress-free lifestyle. Many complexes feature shared amenities such as pools and gyms, promoting a sense of community. Their central locations allow easy access to work, dining, and entertainment, while enhanced security measures ensure tenant safety and satisfaction, boosting demand of the Australia residential rental market. In September 2024, construction began on the latest phase of Sekisui House Australia’s $2 billion waterfront community project, Sanctuary, at Wentworth Point. This initiative sought to transform the area from its industrial past into a vibrant waterside precinct. The master plan, designed by TURNER Architecture and Design Studio, spanned 9.4 hectares and was divided into six stages.

The Australia residential rental market is thriving, as landed houses and villas offer spacious living and privacy, attracting families and individuals who value personal space. These properties often feature gardens, encouraging outdoor activities. Tenants can personalize their homes, enhancing their sense of ownership. Located in residential neighbourhoods, these homes promote community ties, and landlords typically provide longer lease options, ensuring stability for families and long-term renters, which boosts Australia residential rental market revenue. In July 2024, a design competition was initiated, inviting architects and students to submit proposals for easily constructed terrace houses and mid-rise apartments in Sydney and New South Wales. The aim was to enhance the housing supply with replicable designs, and winning entries would receive fast-tracked development approvals for five specified sites supplied by Homes NSW, Landcom and Sydney Olympic Park.

Australia Residential Rental Market Regional Insights

The Australia residential rental market displays notable regional variations. Sydney has the highest rental rates, driven by demand for proximity to work. Melbourne offers a wide range of options, prioritizing family-friendly neighbourhoods. Brisbane attracts families with its affordability and eco-friendly alternatives. Perth is seeing stabilization and a trend toward suburban living, while Adelaide features low rents and community-oriented developments, creating Australia residential rental market opportunities.

In 2023, Melbourne accounted for about 75% of all completed build-to-rent projects in Australia, with 580 apartments finished in 2023 and another 18,200 in progress. To address rising rental demand, the Labor Government is expediting project approvals and providing significant tax incentives for eligible developments from 2022 to 2031.

Competitive Landscape

The key players in Australia residential rental market are real estate agencies that specialize in both residential and commercial property sales, property management, and auctions. Emphasizing innovation and customer service, they blend local knowledge with global insights, providing clients with comprehensive real estate solutions.

Key Industry Players

Hooker Corporation Limited: Established in 1960, it is headquartered in Sydney, Australia. The company specialises in property development and investment, focusing on residential and commercial sectors, and is known for its commitment to quality and innovation in real estate.

Mirvac Limited: Founded in 1972 and headquartered in Sydney, it is a leading integrated real estate company in Australia. It develops and manages residential, commercial, and retail properties, emphasizing sustainability and community-focused projects.

Hauss Pty Ltd: Established in 2018 and based in Melbourne, it is a property technology company that offers innovative solutions for property management and real estate transactions, streamlining processes for landlords and tenants.

Rent.com.au Limited: Founded in 2010 and headquartered in Perth, it is an online rental platform dedicated to helping tenants find rental properties across Australia. It provides valuable resources and tools for both renters and landlords, enhancing the rental experience.

Other key players in the global Australia residential rental market report include Colliers International, Harcourts Group (Australia) Pty Ltd., OBrien Real Estate, Homely Group Pty Ltd., and AllHomes Pty Ltd. among others.

Recent Developments

July 2024

Construction commenced on the first homes in one of Brisbane’s largest master-planned communities, The Quarry, located 9.5 km northwest of the Brisbane CBD, by Frasers Property Australia. The development saw strong results, with all 29 lots from the first release sold out and 85 per cent of the second release secured, including a record price for vacant land in Keperra.

August 2024

Arada, a property developer from the United Arab Emirates, entered the Australian market with a new base in Sydney, planning several projects across NSW. The company launched its first project in Castle Hill, investing approximately USD 200 million across five sites, while already constructing 9,000 homes and managing 21,000 in its home market.