Report Overview

The Australia mobile gaming market size is estimated to be valued at AUD 1.69 billion in 2023. It is expected to grow at a CAGR of 4.69% between 2024 and 2032 to reach almost AUD 2.55 billion by 2032.

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

  • The 5G network usage is expected to grow at a CAGR of approx. 49% till 2030.
  • According to the Australia Government, Victoria constitutes 39.6% of the gaming sector simultaneously Queensland constitutes around 25.9% of the same.
  • Accessibility technologies have helped users with disability to play mobile games with convenience and confidence.

Australia Mobile Gaming Market Growth

Compound Annual Growth Rate

Value in AUD billion

4.69%

2024-2032


Australia Mobile Gaming Market Outlook

*this image is indicative*

The Australia mobile gaming market consists of various types of games including action or adventure, sports and role-playing, casino, strategy and brain. The surge in smartphone production and the introduction of various technologies are creating a major Australia mobile gaming market demand.

Australia Mobile Gaming Market Summary Description Value
Base Year AUD Million 2023
Historical period AUD Million 2018-2023
Forecast Period AUD Million 2024-2032
Market Size 2023 AUD Million 1,456.02
Market Size 2032 AUD Million 2,951.38
CAGR 2018-2023 Percentage XX%
CAGR 2024-2032 Percentage 8.2%
CAGR 2024-2032 - Market by Region Australian Capital Territory 9.0%
CAGR 2024-2032 - Market by Region Western Australia 8.8%
CAGR 2024-2032 - Market by Device Type Smartphone 9.2%
CAGR 2024-2032 - Market by Monetisation Type In-app Purchases 9.0%
2023 Market Share by Region Australian Capital Territory 2.3%

Australia Mobile Gaming Market Report

The increase in 5G network usage by individuals is creating a major impact on Australia mobile gaming market growth, with the 5G network projected to grow at a CAGR of approx. 49% till 2030.

Australia Mobile Gaming Market Trends

As per the Australia mobile gaming market report, due to the development of smartphones, there is a surge in the market. Moreover, the introduction of various technologies such as accessibility technologies has helped disabled users to easily access the games and feel motivated to play games with confidence thus resulting in Australia mobile gaming market growth.

Moreover, cloud gaming technologies have made it easy for users to play console games on their mobiles and also the introduction of in-game purchasing has helped the game developers to introduce other features long after the games have been launched.

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Australia Mobile Gaming Market Segmentation

Australia Mobile Gaming Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

  • Sports and Role Playing
  • Action or Adventure
  • Strategy and Brain
  • Casino

Market Breakup by Platform Type

  • iOS
  • Android
  • Others

Market Breakup by Device Type

  • Tablet
  • Smartphone
  • Smartwatch
  • PDA
  • Others

Market Breakup by Monetization Type

  • Advertising
  • In-app Purchases
  • Paid Apps

Market Breakup by Region

  • New South Wales
  • Victoria
  • Queensland
  • Australian Capital Territory
  • Western Australia
  • Others

Based on the type, Australia mobile gaming market share is led by action or adventure

Action or adventure games are mostly played by the users as they help users to remain indulged in mind-boggling activities. These involve puzzle solving, storytelling and new world exploration. Sports and role-playing games involve problem-solving and socializing tasks whereas strategy and brain games involve chess, backgammon, monopoly etc. Casino mobile games include video poker, blackjack, poker, keno classic etc.

The Australia mobile gaming market is driven by Android

Android platform is the major platform where mobile gaming streaming takes place thus driving Australia mobile gaming market growth. Moreover, they offer various features such as in-app purchases, and a mobile app store where users can easily download their games.

Based on the device type, the Australia mobile gaming market is driven by Smartphones

Smartphones play a major role as they provide various benefits to the users that make it convenient for them to play games. They provide various features such as virtual reality, and graphic capabilities which improve the user experience while playing games.

Based on the monetization type, advertising holds a major Australia mobile gaming market share.

Australia mobile gaming market growth is being guided by showing advertisements to the users as they are one of the major revenue generation sources for mobile game developers. In-app purchases and paid app monetization type hold a lesser Australia mobile gaming market share as most of the users don’t prefer spending money on playing the games instead, they prefer playing free of cost.

CAGR 2024-2032 - Market by Region
Australian Capital Territory 9.0%
Western Australia 8.8%
Victoria 7.9%
New South Wales XX%
Queensland XX%
Others XX%

Competitive Landscape

The Australia mobile gaming market competitiveness has increased due to smartphone growth, surge of In-game purchases, accessibility technologies and cloud gaming technologies.

Chaos Theory Games Pty. Ltd.

Harry Potter: Magic Awakened was launched in Australia and other regions. To play the game the players can download the same from their mobile app store.

PlaySide Studios Limited

Harry Potter: Magic Awakened was launched in Australia and other regions. To play the game the players can download the same from their mobile app store.

Mode Games Pty Ltd

Mode Games Pty Ltd, was founded in 2014 and its headquarters is in Sydney. They are involved in the development of educational games and have so far developed around 100 games.

Fgfactory Australia

Fgfactory Australia, is a Melbourne-based company. It holds 13 years of experience in game development and creates custom games for its clients.

Other Australia mobile gaming market key players are Virtua Technologies Pvt Ltd among others.

Australia Mobile Gaming Market Analysis by Region

According to the Australia Government, Victoria constitutes 39.6% of the gaming sector simultaneously Queensland constitutes around 25.9% of the same in terms of employment. Further, the presence of a large number of businesses in these regions influence and impacts the popularity of the gaming sector within them, hence driving the market growth.

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The market was valued at AUD 1.69 billion in 2023.

The market is projected to grow at a CAGR of 4.69% between 2024 and 2032.

The revenue generated from the market is expected to reach AUD 2.55 billion in 2032.

The mobile gaming market is growing with an increase in smartphone growth, a surge of In-game purchases, accessibility technologies and cloud gaming technologies.

Based on the type, the mobile gaming market is bifurcated into sports and role-playing, action or adventure, strategy and brain and casino.

The key players are Chaos Theory Games Pty. Ltd., PlaySide Studios Limited, Mode Games Pty Ltd, Fgfactory Australia, and Virtua Technologies Pvt Ltd. among others.

Based on platform type, the mobile gaming market is divided into iOS, Android and others.

The different types of devices used are smartphones, PDAs, smartwatches, tablets and others.

The market is broken down into New South Wales, Victoria, Queensland, Australia Capital Territory, Western Australia, and others.

Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

Report Features Details
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Type
  • Device Type
  • Platform
  • Monetisation Type
  • Region
Breakup by Type
  • Sports and Role Playing
  • Action or Adventure
  • Strategy and Brain
  • Casino
Breakup by Platform
  • Android
  • iOS
  • Others
Breakup by Device Type
  • Smartphone
  • Tablet
  • Smartwatch
  • PDA
  • Others
Breakup by Monetisation Type
  • Advertising
  • In-app Purchases
  • Paid Apps
Breakup by Region
  • New South Wales
  • Victoria
  • Queensland
  • Australia Capital Territory
  • Western Australia
  • Others
Market Dynamics
  • SWOT Analysis
  • Porter's Five Forces Analysis
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • Chaos Theory Games Pty. Ltd.
  • Virtua Technologies Pvt Ltd
  • PlaySide Studios Limited
  • Mode Games Pty Ltd
  • Fgfactory Australia
  • Others

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