Report Overview

The Australia media and entertainment market is estimated to be valued at AUD 56.06 billion in 2023. It is expected to grow at a CAGR of 4.58% between 2024 and 2032 to reach almost AUD 83.89 billion by 2032.

2023

Base Year

2018-2023

Historical Year

2024-2032

Forecast Year

  • According to the World Bank, in 2022, 96% of the Australian population used the internet, stimulating Australia media and entertainment market.
  • Independent podcast company Acast Australia launched their latest compelling podcast series to engage the audience.
  • As per the ABS, digital media share in total digital activity has been estimated to be 4.3% in 2021-22.

Australia Media and Entertainment Market Growth

Compound Annual Growth Rate

Value in AUD billion

4.58%

2024-2032


Australia Media and Entertainment Market Outlook

*this image is indicative*

Based on type, the Australia media and entertainment market share is driven by streaming media.

The Australia media and entertainment market is experiencing growth due to streaming media. There has been a significant change in consumer behaviour toward digital media, resulting in a rising preference for streaming services over other media types. This shift offers a diverse array of streaming options across various genres to meet the specific tastes of digital media users. OTT streaming platforms offer accessibility and convenience allowing individuals to access to wide variety of content anywhere, anytime, without any limitations of traditional broadcast schedules which fuels growth in the Australia media and entertainment industry.

Australia Media and Entertainment Market Report

According to the Australian Bureau of Statistics (ABS), the contribution of the Information, Media, and Telecommunications industry to digital activity in the Australian economy has been estimated to be 31.1% in 2021-22.

Australia Media and Entertainment Market Summary Description Value
Base Year AUD Billion 2023
Historical period AUD Billion 2018-2023
Forecast Period AUD Billion 2024-2032
Market Size 2023 AUD Billion 57.1
Market Size 2032 AUD Billion 85.6
CAGR 2018-2023 Percentage XX%
CAGR 2024-2032 Percentage 4.6%
CAGR 2024-2032 - Market by Region Australian Capital Territory 5.2%
CAGR 2024-2032 - Market by Region Western Australia 4.9%
CAGR 2024-2032 - Market by Type Print Media 5.2%
Market Share by Region New South Wales XX%

The significant growth and developments in consumer preferences for digital media platforms and streaming services have been stimulating the Australia media and entertainment market development. From traditional broadcast schedules to interactive gaming, virtual reality and e-sports, music streaming to live streaming has been quickly changing the industry.

As per the Australian Bureau of Statistics, the value of total digital activity in the Australian economy increased by 8.6% in 2021-22.

Australia Media and Entertainment Market Segmentation

Australia Media and Entertainment Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:

Market Breakup by Type

  • Print Media
    • Newspaper
    • Magazines
    • Banner, Leaflets and Flyers
    • Others
  • Digital Media
    • Television
    • Music and Radio
    • Electronic Signage
    • Mobile Advertising
    • Podcasts
    • Others
  • Streaming Media
    • OTT Streaming
    • Live Streaming

Market Breakup by Region

  • New South Wales
  • Victoria
  • Queensland
  • Australian Capital Territory
  • Western Australia
  • Others

Australia Media and Entertainment Market Share

Digital media has profoundly impacted the media and entertainment market by revolutionising content creation, distribution, and consumption. Digital platforms enable creators to reach global audiences instantly, allowing niche or independent creators to thrive. Streaming services have transformed how consumers access content, offering on-demand viewing across devices without traditional broadcast schedules. Social media has become integral for promotion, audience engagement, and real-time feedback, shaping content trends and viewer preferences.

CAGR 2024-2032 - Market by Region
Australian Capital Territory 5.2%
Western Australia 4.9%
Others 4.7%
Victoria 4.4%
Queensland 4.1%
New South Wales 3.7%

Leading Companies in the Australia Media and Entertainment Market

The growth of the media and entertainment market is fuelled by increasing changes in consumer preferences and the growing use of digital media and streaming services.

  • News Pty Limited
  • Warner Bros. Entertainment Inc.
  • The Walt Disney Company
  • FetchTV Pty Ltd.
  • Nine Entertainment Co. Pty Limited
  • Australian Broadcasting Corporation
  • Seven West Media Limited
  • Others 

*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*

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Key Questions Answered in the Report

The Australia media and entertainment market was valued at AUD 56.06 billion in 2023.

The market is projected to grow at a CAGR of 4.58% between 2024 and 2032.

The revenue generated from the market is expected to reach AUD 83.89 billion in 2032.

Based on the type, the media and entertainment market is bifurcated into quartz watches, mechanical watches, and automatic watches.

Key players in the industry are News Pty Limited, Warner Bros. Entertainment Inc., The Walt Disney Company, FetchTV Pty Ltd., Nine Entertainment Co. Pty Limited, Australian Broadcasting Corporation, and Seven West Media Limited among others.

Based on price range, the media and entertainment market is divided into low-range, mid-range, and luxury.

The different distribution channels in the media and entertainment market include online retail stores and offline retail stores.

The market is broken down into New South Wales, Victoria, Queensland, Australian Capital Territory, Western Australia, and others.

Report Summary

Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.

Key Highlights of the Report

Please note that the figures mentioned in the description serve as estimates and may vary from the actual figures presented in the final report.

Report Features Details
Base Year 2023
Historical Period 2018-2023
Forecast Period 2024-2032
Scope of the Report

Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:

  • Type
  • Region
Breakup by Type
  • Print Media
  • Digital Media
  • Streaming Media
Breakup by Region
  • New South Wales
  • Victoria
  • Queensland
  • Australia Capital Territory
  • Western Australia
  • Others
Market Dynamics
  • SWOT
  • Porter's Five Forces
  • Key Indicators for Demand
  • Key Indicators for Price
Competitive Landscape
  • Market Structure
  • Company Profiles
    • Company Overview
    • Product Portfolio
    • Demographic Reach and Achievements
    • Certifications
Companies Covered
  • News Pty Limited
  • Warner Bros. Entertainment Inc.
  • The Walt Disney Company
  • FetchTV Pty Ltd.
  • Nine Entertainment Co. Pty Limited
  • Australian Broadcasting Corporation
  • Seven West Media Limited
  • Others 

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