Australia Edible Meat Market Size, Share and Growth Analysis Report: Forecast Trends and Outlook (2024-2032)

Beef is a rich source of high-quality protein with essential vitamins leading to its increasing consumption, thus driving the Australia edible meat market growth.

The increasing demand for beef has emerged as one of the key Australia edible meat market trends. Beef is renowned for its nutritional richness while offering high-quality protein, essential B vitamins, and vital minerals like iron and zinc which eventually stimulate overall health. Its versatility shines through various cooking methods such as grilling, roasting, braising, and stir-frying, accommodating diverse recipes and culinary preferences. Its protein and fat content fosters a sense of fullness and satisfaction, making it a gratifying meal option, thus driving the market expansion.

Fresh/Chilled beef is widely consumed or preferred by individuals for its quality, taste, and versatility in cooking. It offers superior quality and taste and is rich in essential nutrients while offering versatility in cooking methods. Minimal processing maintains its natural integrity, ensuring a wholesome and pure meat product for diverse culinary preferences and nutritional needs.

Australia's per capita beef and sheep meat consumption continues to be one of the largest in the world. Australian per capita consumption of beef was approximately 23.7kg in 2022, while the global average is 6.3kg. Australian consumption of sheepmeat was approximately 6.8kg in 2022, while the global average is 1.8kg.

Moreover, New South Wales, Victoria, and Queensland represent the majority of share within the industry.

Australia Edible Meat Market Share

The off-trade distribution channel is prominent in the edible meat market. This includes supermarkets, hypermarkets, grocery stores, and other retail outlets where consumers purchase meat products for home consumption. The convenience, variety, and competitive pricing offered by these outlets make them the preferred choice for many consumers.

Leading Companies in the Australia Edible Meat Market

The growth of the edible meat market is fuelled by the rise of hybrid products combining animal and plant-based proteins, increasing beef consumption due to its essential vitamins and nutrients, and growing consumer preferences for high-protein diets.

• Devro Limited
• Gamekeepers of Australia Pty Ltd.
• The Australian Meat Emporium
• Mast Link Australia Pty Ltd
• Dorper Lamb Pty Ltd.