Base Year
Historical Year
Forecast Year
Value in AUD billion
2024-2032
Australia Breakfast Cereals Market Outlook
*this image is indicative*
Supermarkets and hypermarkets is the most preferred distribution channel in the Australia breakfast cereals market
The Australia breakfast cereals market growth is driven by supermarkets and hypermarkets, which offer a diverse range of cereal options, including ready-to-eat cereals, muesli, and granolas, to meet the specific dietary needs of consumers. They offer a wide variety of products with different brands, flavours, and prices. Over the period, manufacturers produce cereals high in fibre, low in added sugars and fortified with essential nutrients.
| Australia Breakfast Cereals Market Summary | Description | Value |
| Base Year | AUD Billion | 2023 |
| Historical period | AUD Billion | 2018-2023 |
| Forecast Period | AUD Billion | 2024-2032 |
| Market Size 2023 | AUD Billion | 1.6 |
| Market Size 2032 | AUD Billion | 2.3 |
| CAGR 2018-2023 | Percentage | XX% |
| CAGR 2024-2032 | Percentage | 4.2% |
| CAGR 2024-2032 - Market by Region | New South Wales | 4.8% |
| CAGR 2024-2032 - Market by Region | Western Australia | 4.0% |
| CAGR 2024-2032 - Market by Type | Ready-to-Eat | 4.6% |
| CAGR 2024-2032 - Market by End Use | Supermarkets and Hypermarkets | 4.6% |
| Market Share by Region | Queensland | 13.6% |
Breakfast cereals contain various vitamins and minerals such as iron, calcium, vitamin D and much more which help in supporting functions such as bone health and energy metabolism while improving overall health and well-being. Individuals consume breakfast cereals to meet their daily nutritional requirements and are perceived as convenient for their on-the-go lifestyles.
Over time, busy lifestyles and routines have led to the growth in the Australia breakfast cereals market since they require minimal preparation for their breakfast meal which leads to increasing consumption of breakfast cereals making it ideal for their on-the-go consumption. According to the Australian Bureau of Statistics (ABS), the apparent daily consumption per capita of grains and cereals in 2020-21 was 3.8 serves.
Australia Breakfast Cereals Market Report and Forecast 2024-2032 offers a detailed analysis of the market based on the following segments:
Market Breakup by Type
Market Breakup by Distribution Channel
Market Breakup by Region
Ready-to-eat breakfast cereals are highly consumed by individuals due to their convenience, requiring no preparation time, which fits well with busy lifestyles. They are popular for their quick and easy preparation, appealing flavours, and nutritional benefits, making them a preferred choice for many individuals seeking a fast and nutritious breakfast option.
| CAGR 2024-2032 - Market by | Region |
| New South Wales | 4.8% |
| Western Australia | 4.0% |
| Others | 3.4% |
| Victoria | XX% |
| Queensland | XX% |
| Australian Capital Territory | XX% |
The growth of the breakfast cereals market is fuelled by increasing changes in individuals' lifestyles, low in sugar products and fortified in essential nutrients and minerals.
*While we strive to always give you current and accurate information, the numbers depicted on the website are indicative and may differ from the actual numbers in the main report. At Expert Market Research, we aim to bring you the latest insights and trends in the market. Using our analyses and forecasts, stakeholders can understand the market dynamics, navigate challenges, and capitalize on opportunities to make data-driven strategic decisions.*
Get in touch with us today for customized, data-driven solutions tailored to your unique requirements!
The market is projected to grow at a CAGR of 4.20% between 2024 and 2032.
Based on the type, the breakfast cereals market is bifurcated into ready-to-cook and ready-to-eat.
Key players in the industry are Carman’s Fine Foods Pty Ltd., Kellogg Company, Nestlé SA, The Muesli Company Pty Limited, Grain & Bake Co Pty Ltd, and Brookfarm Pty Ltd. among others.
The different distribution channels in the breakfast cereals market include supermarkets and hypermarkets, convenience stores, online and others.
The market is broken down into New South Wales, Victoria, Queensland, Australian Capital Territory, Western Australia, and others.
Explore our key highlights of the report and gain a concise overview of key findings, trends, and actionable insights that will empower your strategic decisions.
| Report Features | Details |
| Base Year | 2023 |
| Historical Period | 2018-2023 |
| Forecast Period | 2024-2032 |
| Scope of the Report |
Historical and Forecast Trends, Industry Drivers and Constraints, Historical and Forecast Market Analysis by Segment:
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| Breakup by Type |
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| Breakup by Distribution Channel |
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| Breakup by Region |
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| Market Dynamics |
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| Trade Data Analysis |
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| Competitive Landscape |
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| Companies Covered |
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