Australia Bottled Water Market Size, Share Analysis and Forecast Report (2024-2032)

Bottled water is sourced from various sources and undergoes a filtration process to ensure its safety and quality. Common types of bottled water that are being consumed are mineral water, sparkling water, flavoured water, and electrolyte-infused water.

According to the Australian Bureau of Statistics (ABS), the per capita consumption of bottled water has increased from 101.7 grams per day in 2019-20 to 139 grams per day in 2022-23, indicating a substantial increase in the Australia bottled water market growth.

Australia Bottled Water Market Trends

There is an increasing interest in functional and enhanced water as they are offered as healthy options to enhance overall well-being. Companies and brands produce vitamin-enhanced water, electrolyte-infused water, and flavoured sparkling water to fulfil consumer's needs regarding overall health. Manufacturers are also focusing on creating sustainable packaging solutions to reduce their environmental footprint. They create packaging from recycled pet plastics or alternative materials such as aluminium cans to reduce plastic waste.

Growing concerns regarding the impact of water extraction led to the integration of tighter regulations regarding water extraction which will aware companies of its impacts. The Australia bottled water market growth is driven by the rise of e-commerce as it offers consumers various ranges of products with different prices and packaging sizes.

Australia Bottled Water Market Share 

Based on product type, the Australia bottled water market size is driven by sparkling water due to the addition of minerals, and flavours.

Sparkling water or carbonated water is infused with various flavours and minerals to cater to the taste and dietary requirements of different consumers. It provides a refreshing taste, and hydration and acts as an alternative to sugary sodas. Mineral water is being sourced from natural underground wells. Common minerals are present in them such as calcium, magnesium, potassium, bicarbonates, sulfates, and much more. It provides potential health benefits and a distinctive taste to its consumers.

The Australia bottled water market share is driven by PET bottle packaging type due to its convenience, portability and versatility.

PET bottles are considered suitable options by consumers as they are lightweight and portable making them easy to carry. They are suitable for on-the-go consumption providing a convenient hydration option to consumers. 

Offline distribution channels have been driving the Australia bottled water market size due to their immediacy, visibility, and opportunities for impulse purchases by consumers.

Bottled water is consumed majorly on impulsive purchases at locations like convenience stores and gas stations. This channel offers immediate access to bottled water on their way allowing them to satisfy their hydration needs.

Other Australia bottled water market key players include Fruit Splash and others.

Australia Bottled Water Market Analysis by Region 

According to the Australian Bureau of Statistics (ABS), New South Wales accounts for 31.30%, Victoria for 25.57%, and Queensland for 20.49% of the population respectively, in 2023. This demographic growth in Australian regions signifies a rising demand for bottled water, driving market growth.